Become a Force of Nature
Brands are the expression of an organization’s culture, brought to life through compelling storytelling. Nova Southeastern University’s brand promise guides everything we are and everything we do as an organization. It’s the DNA that defines us—from students and parents, alumni, donors, and community partners. As NSU continues to grow, it is vital that every milestone and innovation be expressed through a consistent, unified identity. Our community is the key to our brand reputation and its success, championing the Shark story to the world.
Branding Resources
Writing Resources

Our brand promise is suffused through compelling storytelling and messaging, which strengthens our brand and our credibility.
Here you'll find resources to help you effectively tell NSU's stories and share our messages in a way that resonates with your target audience.