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Eighth Annual Grant Winners 2007-2008

Ramdas Chandra, Ph.D. - SBE
Ruth Clarke, Ph.D. - SBE
Marcilio Machado, D.B.A. - Fucape-Fundacao Capixaba de Pesquisa


Randy Pohlman, Dean - SBE

Title: Social Capital, Performance and the Internationalization of Emerging Market Firms

Abstract:

Grant Winners 2007-2008

This empirical study examines the relationship between social capital, as a non-market and facilitating resource, and measures of performance in the context of the
internationalization of emerging market firms. Performance is measured by objective economic data including revenues of the firm, international revenues, and growth in firm revenues, in revenues from international markets, and number of international customers, repeat customers and other financial measures of performance. Information on firm motivators to internationalize, the role of networks in providing access to international markets and the extent to which networks are used for marketing research and information is collected. The study uses a condensed version of 2 survey instruments, SOCAT and SC-IQ, obtained from the World Bank, and is administered in India, China and Brazil.